Hello Project
Finding a Way to Say Hello
Problem: Break through the noise to get in a genuine “hello”.
Solution: Make a custom print to send out, filled with "hellos" and sincerity. Then make a dragon.
Deliverables: Illustrated Assets, Origami Dragon, Fonts, Printables, Package Design, Social Media Assets
Part 1: Research, Concept, and Organization
What makes my hello genuine, what makes it me? What is my brand, and what influences me? I found a few key inspirations:
• Light-hearted doodles and illustrative style
• Scandinavian cultural heritage
• The world around me, people, and the stories they tell